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This book describes about Search Engine optimization for modern age professionals. Most of the books does not provide any detailed about SEO but this book explains about the basic search engine details and this book can make a person as SEO professional within 5 days. The working principles of search engine and the working of all the components in it are explained elaborately. All the optimizing methods are shown in neat screen shots so that you can use hands on experience. This is a complete training kit for web masters and cyber security professionals. It is very useful to ethical hackers and helps to identify fake pages, ranking and complete online/offline tools. After using this book you can itself optimize any search engine like Google, Yahoo!, and Bing. Actually this book is for the purpose to make you know about the difference between search engine and types of search engines. You can save your money by optimizing the search engine by yourself instead of spending it to SEO Company. Now a day the generations are too busy and this training kit makes it easy and saves your time. Advanced tricks and tips are also given for SEO beginners.