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While both BMW and Mercedes are known for their fast and beautiful cars, each company has its own style. Highlighting the similarities and subtle differences between the two companies and presenting the stats and data in handy charts, this book will entertain reluctant readers while encouraging critical thinking through comparison.
The reach of the car today is almost universal, and its effect on landscapes, cityscapes, cultures – indeed, on the very fabric of the modern world – is profound. Cars have brought benefits to individuals in terms of mobility and expanded horizons, but the cost has been very high in terms of damage to the environment and the consumption of precious resources. Despite the growing belief that a Faustian price is now being paid for the freedom cars have bestowed on us, we are none the less manufacturing them in ever greater numbers. Autopia is the first book to explore the culture of the motor car in the widest possible sense. Featuring newly commissioned essays by writers, critics, historians, artists and film-makers, as well as reprinting key texts, it examines the effect of the car throughout the world, including the USA, Western and Eastern Europe, Japan, China, Cuba, India and South Africa. In this book the car is treated neither as a technological fetish object nor as an instrument of danger. Instead, it is examined as a hugely important determinant of 20th-century culture, neither wholly good nor an unmitigated disaster, and certainly endlessly fascinating. Contributors include Michael Bracewell, Ziauddin Sardar, Al Rees, Martin Pawley, Donald Richie and Peter Hamilton. Key texts by Marshall Berman, Jane Jacobs, Roland Barthes, Marc Aug� and others.
An exclusive look at one of the world's most successful andcontroversial companies, and the mysterious family behind it. BMW is arguably the most admired carmaker in the world. It'sfinancial performance is the envy of its competitors, and BMWproducts inspire near-fanatical loyalty. While many carmakersstruggle with falling sales, profits and market share, demand forBMWs continues to grow, frequently outpacing production. Now, DavidKiley-Detroit Bureau Chief at USA Today and author of Getting theBugs Out, which covered Volkswagen's demise and rebirth, goesinside the fabled German automaker to see how it does what it doesso well. With unprecedented access to BMW executives, Kiley goesbehind the walls of BMW's famed "Four Cylinders" headquarters inMunich at a time when the company is in its most aggressive, andsome say riskiest, expansion in its history and when some of thecompany's new products, like the 7 Series sedan and Z4 roadster,are for the first time drawing as many barbs from critics asbouquets. Kiley covers intimate details of the boardroom dramasurrounding the company's nearly disastrous acquisition andsubsequent sale of the British Rover Group and its expansion intoselling MINI and Rolls Royce cars. Besides being a world-classcarmaker, BMW is also considered one of the smartest consumermarketing companies and Kiley explores the extraordinary value andmanagement of the BMW brand mystique. He also takes a revealinglook at the mysterious and ultra-private Quandt family of BadHomburg Germany, which owns a controlling stake in BMW: Johanna andSusanne Quandt, two of the wealthiest women in Europe and StefanQuandt, one of the wealthiest bachelors on the continent. David Kiley (Ann Arbor, MI) is the Detroit Bureau Chief at USAToday who has covered the auto industry for 17 years. He has beenfeatured on Nightline, CNBC, CNN, MSNBC, NPR and the Today show. Heis also the author of Getting the Bugs Out: The Rise, Fall, andComeback of Volkswagen in America (0-471-26304-4), also availablefrom Wiley.
A definitive guide to BMW's high-performance classic coupes, tracking their rising success from 1965 to 1989. After the doldrums of the post-war years, BMW had felt the need for a flagship grand touring coupe. The 507 of the late 1950s and the 3200 CS that replaced it in the early 1960s may not have made much money for the company, but they were a reminder of its aspirations. Then in 1964, a striking new coupe emerged from the building blocks of the latest saloon car range. The 2000 and 2000 CS, with their feisty 2-litre 4-cylinder engines, were the affordable foundation on which BMW was able to build its next generation of coupes - and what formidable machines those were! This definitive guide covers BMW's high-performance classic coupes, tracking their rising success from 1965 to 1989 and includes full specification guides, production histories and original photography. Topics covered include: BMW's hand-built coupes of the 1950s and the first volume-built models; the mainstream E9 range, with new engines and revised front-end styling; racing success for the 'Batmobile' CSLs, including six wins at the European Touring Car Championship from 1973 to 1979; engineering and development of the luxury E24 range; tuned and modified coupes, including the rare custom convertibles. Fully illustrated with 234 colour photographs.
Road & motor vehicles: general interest.

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