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Inhaltsangabe:Introduction: The Indian market is one of the key future markets for foreign investors and foreign companies. In 2010 the Indian market is estimated to be as big as the European Union with regard to the number of customers. Moreover, the Indian economy shows solid economic growth since the economical reform started in 1991, and the number of middle class households is continuously increasing. Thus, the purchasing power is rising in India. Hence, the Indian market has huge potential for foreign investment. All in all, the Indian market is a market multi-national companies should not miss because of its future importance. This diploma thesis focuses on India as a destination for Western retailers. The Indian market is especially attractive to Western retailers searching for markets with huge potential and wishing to explore markets which are yet unsaturated in contrast to the home markets of the Western retailers. Both the Global Retail Development Index of 2005 and 2006 rank India as the top destination for Western retailers among the emerging markets with regard to the risk associated with doing business in India and the market attractiveness. India ranks even before East European countries and rising stars like China or Russia because the Indian retail market combines low market saturation with stable economic growth and moderate political risk. However, India is a country with a very complex culture which needs to be considered if a foreign retail company plans to enter the Indian market. India is a country full of contrasts and a conglomerate of diverse cultural influences (Penner 2002; Kreuser, 2002). Thus, Indianizing, i.e. adapting e.g. a retail company s assortment, pricing strategy and approach to personnel management to the Indian market, is the key success factor for foreign retailers in India. To be able to succeed in the Indian retail market, knowledge of the unique characteristics of the Indian market and culture is vital. Thus, this diploma thesis starts with an overview of the opportunities of the Indian (retail) market such as growing consumption and a demographic advantage. The diploma thesis also describes the challenges of the Indian (retail) market such as the weak infrastructure and the challenges the Indian culture provides. Based on this knowledge, the second part of the diploma thesis introduces strategic decisions. Necessary adaptations to the Indian market, regarding e.g. dealing with Indian personnel or [...]
Academics, students, the media and the public have been increasingly drawn to China and India in recent years. Both countries were considered sleeping giants and are now turning into the motors of global economic growth. China and India are both ancient civilizations with a rich history and were among the largest economic powers until European colonization in the 19th century. After Indian independence in 1947 and the establishment of the Peoples Republic of China in 1949 both countries shared the view that economic development should be achieved through a self-sustaining economy led and controlled by the government. In the following decades the share of Chinese and Indian global trade decreased significantly. Economic reform in China and India in 1978 and 1991 respectively resulted in an increasing integration into global markets and triggered large economic growth. It is very important to note that although China and India are both rising at the same point of time, they are rising in a different pace. China outperforms India in almost every indicator of economic development. It is the key aim of this study to point out this asymmetry between China and India. Another question is, if India is capable of catching up with China in the future and its effects to Sino-Indian relations. Die Rolle von China und Indien in der Welt hat sich in den letzten Jahren sehr stark gewandelt. Aus Bittstellern wurden Gläubiger und Motoren für das globale Wirtschaftswachstum. Dieses Buch setzt sich mit den ökonomischen Asymmetrien die zwischen Indien und China existieren auseinander. Ein historischer Überblick über die mehr als 2000 Jahre zurückreichenden ökonomischen Beziehungen ist der Ausgangspunkt der Studie. Beide Volkswirtschaften werden anhand von ökonomischen Indikatoren wie Wirtschaftswachstum, Reduzierung von Armut, Integration in internationale Märkte, demographischer Wandel, institutionelle Herausforderungen usw. miteinander verglichen. In einem zweiten Schritt werden die bilateralen Handelsbeziehungen zwischen Indien und China genau analysiert. Mit Hilfe einfacher ökonomischer Methodik werden Gebiete für Kooperation und Konflikte herausgearbeitet und die gegenseitige Wahrnehmung als Handelspartner analysiert. In einem dritten Schritt werden China und Indien im globalen Handel betrachtet. Hierfür wird die Bedeutung von China und Indien als Import- und Exportpartner für die Welt beschrieben und die am häufigsten gehandelten Produkte systematisch aufgelistet. Dabei lässt sich erkennen in welchen geographischen Gebieten und bei welchen Gütern indisch-chinesische Kooperationen oder Konflikte zu erwarten sind. Eine dynamische Analyse untersucht, ob Indien seinen Rückstand auf China aufholen kann und liefert eine Prognose für zukünftige sino-indische Wirtschaftsbeziehungen.
Introduction to key background information on India, its culture and its history as well as its industry. Step-by-step guide through the whole outsourcing process. Guidance from leading managers and industry experts. Each chapter can be used as a primer on a particular subject. Updated information on companies and the Indian market.
Scientific Essay from the year 2008 in the subject Business economics - Miscellaneous, grade: none, NIL, course: Business management, 46 entries in the bibliography, language: English, abstract: India’s growth story as a medical tourism hub is a relatively newer one. With significant cost advantages, availability of quality medical treatment with the most-advanced medical technology coupled with India’s well-known tourist destinations and rich cultural heritage,medical tourism does provide a motive sufficient enough to allure those foreign patients who either want to avoid the long waiting list for medical treatment in the West or, in absence of any health insurance coverage, seek lower cost treatment. India’s strength in advanced and life saving healthcare such as organ transplants, cardio-vascular surgery,etc, as well as in alternative systems of medicine(i.e. ayurveda, naturopathy,etc) offer significant competitive advantages. Cashing in this opportunity, The National Health Policy 2002 declared that treatment of foreign patients is legally an “export” and deemed “eligible for all fiscal incentives extended to export earnings”. Besides, a new category of visa, “Medical Visa” has been introduced by Ministry of Home Affairs, Govt. of India. On the other hand, setting up of Bio-Technology Parks Society of India, grant of SEZ status to them, coming up Medicities, entry of private players in health insurance in India along with Indian hospitals looking for international accreditation glitter further hopes of accelerated medical tourism, a growth engine for foreign exchange earnings. However, the poor infrastructure of the country, shabby streets, pity state of our public hospitals shakens our confidence,despairs for this much hype of medical tourism and calls for serious attention wherein much more efforts are needed. Definitely,public-private partnership is one way ahead which can revamp public hospitals and bring them at par with other private hospitals.Further, there is still no Medical Tourism Policy either formulated by the Central or any of the States Governments. As the medical tourism industry is growing exponentially, government and the private players need to join hands in order to act as a catalyst to build infrastructure for hospitals, create specialty tourist packages to include medical treatment, promote accreditation and standardisation, enable access and tie-ups with insurance companies, provide state of art facilities and improve quality of in-patient care and service to meet the requirements of foreign patients and to attain sustainable competitive advantage.
Inhaltsangabe:Introduction: In the past two decades backpacker tourism has grown vastly throughout both developed and developing world. Particularly to south and Southeast Asian countries the phenomenon of backpacking is not new, so to India, where it dates back to the 60 s and 70 s hippy drifters, to which backpacking is often associated. It has been since the publication of the Lonely Planet s Yellow Bible ( Southeast Asia on a Shoestring ) in 1975 that backpacking has gradually emerged as a mass travel style. Today popular travel-yourself literature cover almost every corner of the globe, serving a steady demand for off the beaten path travel. Thereby to backpackers the developmental background of a destination plays a lesser role than to the mainstream tourist, who is demanding certain infrastructural arrangements. As a result backpackers are found in utmost remote and low developed locations that other tourists never reach. Thus backpacker enclaves have emerged in many places throughout the world, and not without effects on their hosting environments. While social impacts often carry negative connotations, hosting communities do usually appreciate backpackers for their economic contributions. Objectives and Scope of this paper: In recent years backpacker tourism has profoundly been studied in developed contexts, particularly Australia and New Zealand are to be seen the pioneering regions of independent travel research, having undertaken strenuous efforts to study the same within the past two decades. As a consequence both destinations have recognized the economic value of low budget travel to their countries and established backpacker tourism as high yielding segments within their national tourism markets. In both countries backpacking has since undergone shift from de-marketing to a marketing label. Though in recent years international research has made numerous successful attempts to study backpacker tourism in less developed contexts, many tourism officials in third world destinations as yet refuse to accept the economic reach coming along with low-budget travel. Instead a majority of administrative instances promote upscale- and regulated forms of tourism to be the way forward, neglecting any concerns with regard to necessary infrastructure or initial investments. Though only a fraction of developing nations do actively restrict independent travel to their territories (e.g. Maldives, Bhutan), a majority at best tacitly ignores the [...]
Full of practical, proven techniques and step-by-step strategies, this informative resource teaches internet tourism businesses how to attract visitors and convert them into paying customers. With a design that allows each chapter to stand on its own, the book provides easy and immediate implementation for a variety of promotion strategies, including those geared for bed and breakfasts, campgrounds, and theme parks. By learning to utilize industry-specific internet newsgroups and mailing lists, businesses can target their customers, examine advertising techniques of their competitors, and ensure consistent visibility on the Web. Tips on updating, revisiting, and rethinking a business's online presence round out the advice, ensuring that potential and existing clients keep coming back.

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