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Understanding Business has long been The Gold Standard and preeminent teaching and learning experience ever created for Introduction to Business. Our experienced and diverse authors and long-tenured editorial team have, by listening to you, have created a product that meets the needs of nearly all classrooms, no matter the size, teaching modality, or learning objectives. The content is unmatched in depth, breadth, currency, and relevancy, and is presented in an extremely readable format for students with all learning styles. A wealth of supporting technology engages students, enriches learning, furthers understanding, and simplifies instructors’ assessment processes. Course supplements tightly align with chapter concepts and include strategies that enhance retention, making instructors of all experience levels Grade-A rock stars. And unparalleled support from our digital faculty consultants helps ensure you and your students benefit from the full experience of what is now the gold standard in Introduction to Business classes. Nickels/McHugh/McHugh, Understanding Business, 12th Edition does more than teach—it creates students prepared to impact the world.
Strategic Management, 2nd Edition, delivers an insightful and concise introduction to strategic management concepts utilizing a strong mix of real-world contemporary examples. Written in a conversational style, this product sparks ideas, fuels creative thinking and discussion, while engaging students with the concepts they are studying.
The Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in the Ninth Edition more closely examines economics, the role of teams, customer relationship management, and globalization. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The Your Guide to an A passkey ensures student success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
NOTE: This loose-leaf, three-hole punched version of the textbook gives you the flexibility to take only what you need to class and add your own notes -- all at an affordable price. For loose-leaf editions that include MyLab(tm) or Mastering(tm), several versions may exist for each title and registrations are not transferable. You may need a Course ID, provided by your instructor, to register for and use MyLab or Mastering products. For undergraduate or graduate business students. A balanced and holistic approach to business analytics Business Analytics teaches the fundamental concepts of modern business analytics and provides vital tools in understanding how data analysis works in today's organizations. Author James Evans takes a fair and comprehensive, approach, examining business analytics from both descriptive and predictive perspectives. Students learn how to apply basic principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. And included access to commercial grade analytics software gives students real-world experience and career-focused value. As such, the 3rd Edition has gone through an extensive revision and now relies solely on Excel, enhancing students' skills in the program and basic understanding of fundamental concepts. Additionally, Analytic Solver can now be found in online supplements to accommodate any new software updates, so students are prepared to use these same tools when they graduate. Also available with MyLab Business Statistics By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. For example, new Excel and StatCrunch Projects help students develop business decision-making skills. NOTE: You are purchasing a standalone product; MyLab(tm) Business Statistics does not come packaged with this content. Students, if interested in purchasing this title with MyLab Business Statistics, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the loose-leaf version of the text and MyLab Business Statistics, search for: ? / ? Business Analytics, Loose-Leaf Edition Plus MyLab Statistics with Pearson eText -- Access Card Package, 3/e Package consists of: 0135231698 / 9780135231692 Business Analytics, Loose-Leaf Edition, 3/e 0135229294 / 9780135229293 MyLab Statistics with Pearson eText -- Standalone Access Card -- for Business Analytics, 3/e
The focus of this book is on developing students' personal and managerial skills by (1) Helping students understand the role of HR in organizational effectiveness as well as their personal career success; (2) Enabling students to understand how to flexibly apply the HR concepts that are appropriate for different problems or situations, and how HR both influences and is influenced by business strategy; and (3) Creating an understanding of the HR context by embedding the important concepts of ethics, diversity, competitive advantage, and the global context throughout the book. This highly readable book will help students understand how to use HR to hire, develop, motivate, and retain the right people and bring out the best in employees to execute the company's business strategy. It is intended for anyone who is or who might become a manager or an HR professional. By developing readers' competence and confidence in using important HR skills, this book will help anyone become a more effective manager through a better use of HR tools. Because most students learn more easily when they see the applicability of concepts to real life situations, HUMAN RESOURCE MANAGEMENT provides numerous current company examples throughout the book. A book-long integrated case supplemented with interactive online videos develops students' personal skills and gives them some experience in applying various HR concepts. The case and videos reinforce the relevance of the textbook material and make the content even more understandable.

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